What should you do if you’ve gotten to know your partner well enough
to realize that your personalities just don’t mesh? Can a business be
run by partners who don’t get along anymore? The answer depends on
whether you still have trust and how successful the business is.
1. Trust
It may seem counter-intuitive to suggest that you could still trust
someone that you wouldn’t keep as a friend. But if the issue is a matter
of personality more than integrity, then trust can still exist. You may
not like your partner’s demeanor or personal preferences and still
respect professional skills, judgement and character.
If there is any doubt about you’re partner’s honesty or
trustworthiness, for any reason, then it’s time to either work on that
issue together or seriously consider ending the partnership. But if you
trust the other person with your business, your reputation and your
livelihood, then there it becomes a matter of configuring the operations
to maximize the benefits and minimize the conflict between the two of
you.
2. Success of the business
If business is lousy, odds are long that the partnership will last.
There are simply too many pressures adding stress to an already tenuous
relationship. When you’re in business, you have to recommit every day.
It has to be worthwhile, and any pain points have to be bearable. If the
numbers aren’t working, or the work has lost its appeal, it’s hard to
manage the stress coming at you from all sides.
But if business is booming, there’s are ways that you can make it work. Here’s how:
Divide and conquer
Split responsibilities down distinct
lines and respect the boundaries. Focus on different lines of business
or different target audiences. Allowing each person to own a part of the
business, and giving them the power to act independently
Don’t share an office and don’t force
unnecessary interaction. It’s easier to be authentically polite when
you don’t have to fake niceties every day.
Meet with intention
Schedule regular in-person meetings
but keep them to a minimum. Agree on agendas in advance and handle as
much preparation as possible via email. Let your assistants coordinate
all the logistics so you don’t end up arguing about petty things, and
bring your legal and tax advisors together for big discussions; the
group dynamic can help focus the conversation while maintaining
professionalism.
Maintain a united front
It’s critical to present
yourselves as aligned to staff, to external partners and to clients. You
don’t have to present yourselves as friends, but you do need to show
that you respect each other and that you will make decisions, problem
solve and act in the interest of your business. The best way to show
that is to actually do it.
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